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Wednesday, October 21, 2009

Operation Level Ground attracts Artists to Fotolia


NEW YORK, NY, October 21, 2009 – In an unprecedented industry first, Fotolia is offering all photographers, illustrators and videographers the recognition they deserve. For a limited time, visual artists have complete reputation and expertise portability with Fotolia. Traditionally, artists have had to work for years to earn their reputation and rankings, only to find that they these rankings are lost when joining new sites. Higher rankings on leading stock photography sites such as Fotolia often bring artists increased revenues and exposure. Artists can now use their existing online sales or lifetime earnings to gain instant recognition on Fotolia. “Fotolia is the first image company to offer contributors this kind of freedom. We’re recognizing people’s passions and their life’s work,” says Oleg Tscheltzoff CEO and co-founder of Fotolia. “By having these talented artists join the Fotolia family, we are able to offer consumers from around the world high-quality and diverse images.”

The way it works is simple: if a photographer shows he or she has 12,000 online downloads, Fotolia credits him/her with 12,000 downloads on Fotolia’s site and provides a Gold Level status. If the artist demonstrates 30,000 downloads from another site, Fotolia provides him/her with equivalent downloads and an Emerald status. For those new to microstock: show a lifetime earnings statement of $15,000, for example, and receive Fotolia Gold status. Another with $65,000 receives Fotolia Emerald, and anyone over $100,000 in lifetime earnings automatically becomes Fotolia Sapphire. Downloads reflect the ranking. See http://www.fotolia.com/Info/Contributors for more information on Fotolia’s ranking system.

To participate in Operation Level Ground:
1. Artists choose at least 1,000 actively selling images to upload to Fotolia.
2. Prospective contributors provide proof of downloads or earnings to date.
3. Fotolia reviews the application and upon approval assigns an equivalent ranking on
www.fotolia.com.
Some conditions apply: images are subject to approval. The minimum 1,000 images uploaded to
Fotolia must currently be for sale either online or in-studio.
Deadline to apply for Operation Level Ground is December 31, 2009.
For more information or to apply, visit www.fotolia.com/levelground.
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Over 1.3 million people prefer Fotolia, LLC for affordable, royalty-free images, graphics, and HD videos. With the introduction of the Infinite Collection, Fotolia became the first worldwide microstock organization to offer both crowd-sourced and professional images on one site. Founded in New York City in 2005, Fotolia spans the globe with websites in 10 languages and offices in 12 countries. With over 7,000,000 images to choose from: Find it on Fotolia. www.fotolia.com

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