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Friday, October 29, 2010


Actually “Paints” on Your iPad -- Blends Digital Watercolor & Oil Paints for
Mobile Artists Creating Masterpieces on the Go – Never Miss an Opportunity

October 28, 2010, NY, NY – Ambient Design, the leading award-winning creator of realistic art painting software for Mac & Windows, will unveil update v. 1.0.3 of ArtRage for iPad at Showstoppers for the Digital Holidays, held today in NY. ArtRage for iPad lets you become a digital artist on your iPad, providing the experience of actually “painting” digitally on an iPad canvas with oil painting effects that smear and blend and watercolor strokes that merge to create soft, wet gradations, just as they would in a traditional art studio. The iPad user interface allows artists of all levels to bring their iPad everywhere they go to be ready to spontaneously unleash their creativity on the spot by drawing, sketching, and painting on the iPad in a wide range of artistic styles with tools that interact on the screen just as they would with real paint, ink, chalk, pen, or pencil.

Perfect Holiday Gift for the Aspiring Artist – You can Almost Smell the Paint

Priced at only $6.99, ArtRage for iPad is the perfect holiday stocking stuffer gift for a budding artist delving into mobile art with the iPad. “Once you experience ArtRage, you cannot live without it anymore,” said Sarah Brody, Principal, Sarah Brody Design. “Now I will never miss an opportunity to express myself artistically with my iPad with ArtRage installed on it. With ArtRage, you can almost smell the paint and feel the paper’s texture.” Barbara Lietzow, San Francisco-based painter and visual communications expert said, “The quality of paint representation and ArtRage’s ability to perfectly replicate impasto is uniquely realistic. ArtRage on the iPad allows me to work both in the studio and on the go to further explore new sculptural painting techniques.”

ArtRage Used Worldwide in Schools, K-12

Used worldwide in schools from China to the U.S., Children from K-12 are quickly learning painting and drawing with ArtRage using familiar tools from their art classes. Classically trained artists also are readily adapting to the intuitive user interface of digital versions of their tools, like watercolor and oils, paint tubes, palette knife, pencil, chalk and airbrush, as well as customizable canvas and paper.

Create Your Own Artwork from Digital Photography

Files from ArtRage for iPad can also be used on the desktop versions of ArtRage for Mac and Windows, and exported to JPEG, Photoshop and other formats for additional professional features, printing, and collaboration. In addition, digital photos can be imported and converted into paint, reworked in oil or watercolor or serve as a reference image while drawing. With its image tracing capabilities for photos, ArtRage can select colors automatically for every new stroke. “We went for a no compromise approach to achieve a highly optimized drawing and painting experience for ArtRage on the iPad,” said Andy Bearsley, Ambient Design’s Co-Founder and Technical Director. “ArtRage for iPad gives the user the feel of painting with real paint and wet watercolors, as well as industry-standard blend modes on tools and layers.”

ArtRage for iPad is available immediately for $6.99 at the Apple iTunes Store. ArtRage for iPad 1.0.3 will be available early November through the Apple iTunes Store. In addition to ArtRage for iPad, Mac and Windows desktop versions are also available from ArtRage 3 Studio and ArtRage 3 Studio Pro, priced at $40 and $80 respectively. ArtRage 3 Studio and ArtRage 3 Studio Pro feature additional tools, such as stencils, rulers, stickers, sticker spray, glitter tools, custom color palettes and more. They support Wacom tablets, laptop and desktop computers with touch-screens, Interactive White Boards (IWB), and are also optimized for the new popular Windows 7 multi-touch screens. On these optical multi-touch screens you can even paint with a traditional bristle brush instead of your finger. For more information, see

About Ambient Design Ltd.

Ambient Design Ltd. is a New Zealand-based global software development and publishing firm, specializing in creative applications and user interfaces for artists of all ages and all levels of competency, including professionals, hobbyists and students. The principals have over 40 years experience in combining complex image processing algorithms with an easily accessible user experience. Ambient Design Ltd. was founded in 2000 by Andy Bearsley and Matt Fox-Wilson, formerly of MetaCreations, the developer of Painter, Bryce and Kai’s Power Tools. Ambient Design’s products are available in 12 languages and have been downloaded over 10 million times. For more information, see

ArtRage, Ambient Design and the BrushMan logo are trademarks of Ambient Design Ltd. All other trademarks are property of their respective owners.

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