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Wednesday, September 17, 2008

SamDisk? Samsung's $5.85bil. Hostile Bid for SanDisk

(Image is a design composite by this site for amusement only!
This does not represent either company or entity that may result.)

Korean (South) based Samsung has offered $5.85 Billion for US Company Sandisk in what is being defined as a "hostile" bid by offering a Cash price of $26 in cash for each SanDisk share which is over 70% of what the current market share price is. Sandisk is currently rejecting this bid but speculators are not seeing a holdout for long.

This is being regarded as Samsungs first true hostile-take over as the company says (bascaly) it is no longer playing nice and will be going after the chips-market.

Samsung had a 42.3 percent market share in the NAND flash memory-chip market in the second quarter, compared with Tokyo- based Toshiba's 27.5 percent and Hynix Semiconductor Inc.'s 13.4 percent, based on estimates at iSuppli Corp. Industry sales will probably rise 9 percent this year to $15.2 billion, according to the El Segundo, California-based research firm. Asia

What impact does this have for cameras? Samsung who has partnered with Pentax (Hoya-Pentax now) announced last spring at PMA that it was going for the #3 spot in the camera world. Sony has done the same and the two companies rivalry is likened to that of the Hatfield's and McCoys. Acquiring more memory manufacturing capabilities secures that Samsung could guarantee cheaper memory for their cameras and help to undercut and offer better speed etc. than its competitors.

We will have to see what happens but for now has the full story and specs for numbers buffs

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