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Saturday, April 2, 2011

Sigma Announces Upcoming Partnering Relationships for Giveaways/Promotions



Sigma is pleased and excited to have relationships with so many of the leaders in the photography industry, whether they be the magazines that capture the essence of photography and speak to those passionate about it or individuals who represent photography and give voice to their imagination and depth to their emotions with their outstanding photographs. They work together to further photography and establish Sigma as dedicated, involved and yes, passionate photo equipment manufacturer.


Sigma is partnering with Werner Publications for an online giveaway promotion in three publications—Outdoor Photographer, Digital Photo and Digital Photo Pro.


For seven weeks, beginning in mid-May, Sigma will partner with Outdoor Photographer, a prominent nature, wildlife and landscape photography book which offers the latest information on outdoor/digital photography techniques and equipment. They will promote the new SD15, DP1x and DP2s, the 18-250mm F3.5-6.3 DC OS HSM, and the 70-200 F2.8 EX DG OS HSM lens.


For six weeks, also beginning in mid-May, Sigma will promote the new SD15, DP1x and DP2s, the 18-250mm F3.5-6.3 DC OS HSM, and the new 70-300mm F4-5.6 DG OS on Digital Photo, which serves as the #1 guide for better digital photography for the pro-sumer, enthusiast and gear-oriented consumers.


In July and August, Sigma will partner with Digital Photo Pro, the ultimate guide to advanced technology and creativity for the professional and fashion photographer. The site will promote the new Sigma SD15, DP1x and DP2s cameras and the 18-250mm F3.5-6.3 DC OS HSM and 70-200mm F2.8 EX DG OS HSM lenses.


All three “Giveaway Portals” provide extensive information on these Sigma products as well as the latest, most efficient technology Sigma has brought to the market, including Optical Stablizaton and Sigma’s new FLD glass. Visit these sites, learn more and enter to win your favorite Sigma product!



On May 24th-25th, Sigma will exhibit in the Photo District News (PDN) Virtual Expo, focusing on one of the fastest-growing markets within our business—Wedding and Portrait Photography. PDN serves both the professional and the budding photographer with creative inspiration and thought leadership in technology and equipment. Sigma offers a wide array of products for wedding and portrait photographers, and invites customers to stop by our booth at this FREE event. Sigma will be ready to answer questions about their products, technology, or techniques.


Sigma has partnered with Photographer’s Forum; an award winning magazine that speaks to today’s emerging professional photographer. Sigma is proud to be a part of Photographer’s Forum as mentors, nurtures, empowers and photographers as they begin and discover their photographic journey as a professional. Each issue features in-depth articles on contemporary and historic commercial and fine art photographers and their work, as well as portfolios of emerging professionals.


As the sole sponsor of their 30th Annual Spring Photography Contest Sigma is pleased and proud to endorse and support this group of emerging photographers. It’s a photo contest open to student and amateur photographers where First through Fourth place, Honorable mentions and Finalists are published in December in a hard-cover, bound book entitled, Best of Photography. The photographs receiving top awards are published in the November 2010 issue of the magazine. Join the fun, enter the contest win prizes, be published and you’re on your way!

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