Nikon Inc.
today announced a revolutionary new digital imaging system built from the
ground up to empower users with new ways to tell stories through photography,
driven by imaginative next-generation technology. The iconic new Nikon 1 system
is designed to become one with the user and their lifestyle, providing a unique
form of expression with amazing image quality, speed and portability.
From Nikon, a company with more than 75 years in imaging
excellence, the Nikon 1 J1 is an advanced camera with interchangeable lenses
that opens the door to a fresh way to capture pictures and High Definition (HD)
movies. This Nikon 1 system represents a new category of camera that challenges
conventional thinking, emphasizing a pocketable form factor with unbelievable
speed, combined with the high image quality that only Nikon could create.
Thanks to a wealth of innovative technologies, the Nikon J1 camera is a simple
to use conduit for creativity, seemingly anticipating a consumer’s needs
in any situation. Moments are instantly captured using amazingly fast new
hybrid Autofocus (AF), and blazing fast speed with continuous AF. Users can
also shoot with confidence knowing that the Smart Photo Selector will
automatically capture the best possible image without a second thought.
Furthermore, just a touch of the shutter button instantly captures a high
quality image while simultaneously recording Full HD 1080p movies, and the
exciting new Motion Snapshot mode captures fleeting moments like never before
with a combination of moving and still images, bringing memories to life. To
accompany this exciting new form factor, Nikon created the entirely new 1
NIKKOR lens system that seamlessly integrates powerful precision optics into a
camera platform to capture more of the world around the user.
Key points are:
- The
new Nikon 1 system is a revolutionary system, built from the ground up - Engineered
specifically to strike the balance of performance, intuitive simplicity
and portable design to enable users to capture and share their world like
never before. This system is a platform for the future and targeted
towards the expressive user who is connected to their world socially. The
new 1 Mount is fully electronic, allowing for amazing speed and response
- High
Speed AF CMOS Sensor - New 10.1 megapixel CX-format High Speed AF CMOS
sensor engineered for this new system to deliver amazing image quality.
Overall, it is one of the major components attributing to the
optimally balanced package which was engineered to deliver the ultimate balance
of portable form factor and image quality
- New
EXPEED 3 image processing engine - Dual core image processor
helps drive amazing performance and speed
- The Nikon 1 system has the worlds fastest AF
- the cameras use a new advanced hybrid autofocus system that enables
fast AF with 73 focus points. The advanced hybrid autofocus system
combines phase detection AF, which enables faster focusing and superior
subject tracking performance with moving subjects, while contrast-detect
AF performs well in low-light conditions
- Fast continuous shot - Users can also
shoot at 10 fps, while frame after frame the full adaptive AF system will
yield sharp photos. It also has the worlds fastest full resolution
continuous shooting speed at 60 fps (AF locked)
- Motion
Snapshot - By selecting the Motion Snapshot icon from the command dial
at the back of the camera, consumers can capture fleeting moments with
staggering depth and emotion like never before.
- Works
in conjunction with bundled Short Movie Creator Software and my
Picturetown
- Smart
Photo Selector - When a “can’t miss” photo
opportunity arises, users can switch to the Smart Photo Selector mode
which uses the camera’s pre-cache to start shooting and storing
images. All of these images are analyzed within the camera, and the best
photo is selected based on a number of factors including exposure,
composition, focus and advanced facial recognition
Full Release and specs after the jump