FUJIFILM North America Corporation announced that the company will launch a highly visible multi-media digital camera advertising campaign for the 2011 holiday selling season. The new campaign highlights the innovative global Fujifilm brand as it again focuses on the professional digital camera business and broadly showcases its award-winning FUJIFILM X100, plus the all-new FUJIFILM X10, the FinePix F600EXR, and family of long-zoom digital cameras.
The advertising campaign consists of Network television, outdoor media, national print and online media buys including the re-launch of Fujifilm’s Everypicturematters.com website, that were developed to address the unique benefits of each camera highlighting their superb image quality, design, performance and features for a wide range of photographers.
