PENTAX Introduces New X-5 Digital Camera

Versatile 16 megapixel BSI CMOS point-and-shoot digital camera features a powerful 26X super-telephoto zoom lens as well as convenient tiltable LCD monitor

Denver, CO (August 22, 2012) – PENTAX RICOH IMAGING AMERICAS CORPORATION today announced the introduction of its PENTAX X-5 digital camera, an ideal choice for photographers who want to easily capture beautiful, high-quality images of a wide variety of subjects and scenes. Featuring a powerful high-magnification optical 26X super-telephoto zoom lens, the new PENTAX X-5 provides photographers with a focal length of 4mm-104mm (22.3mm ultra-wide angle to 580mm super telephoto 35mm equivalent). Coupled with the camera’s Macro mode, which allows photographers to capture dramatic close-up images of subjects as near to the lens as 0.4 inches, the X-5 delivers an extensive range of creative photographic possibilities.

“The new X-5 features classic PENTAX styling. It is the ideal compact travel companion for photo enthusiasts who want a digital camera with them wherever they go that’s capable of taking every type of image from gorgeous portraits, to scenic landscapes to extreme close-ups and more,” said John Carlson, Sr. Manager of Sales and Marketing, PENTAX. And for effortless image composition and image playback, the PENTAX X-5 also features a large tiltable 3.0-inch, high-definition LCD screen that offers sharp image viewing, even in bright sunlight, while allowing users to shoot from high and low angles to keep the subject neatly framed in the image area. By combining a state-of-the-art image processing engine and back-illuminated CMOS image sensor with low-noise, even up to ISO 6400, and approximately 16.0 effective megapixels, the PENTAX X-5 provides users with very high-resolution images.

NIKON’S NEW ULTRA-MINI CAMERA IS SMALL ON SIZE AND HUGE ON STYLE TO GIVE GORGEOUS IMAGES WHILE ON-THE-GO

The New COOLPIX S01 Complements the Modern Users Smart, Stylish and Trendy Personality
  
MELVILLE, N.Y. (August 22, 2012) – Today, Nikon Inc. announced the new COOLPIX S01, an ultra-compact camera that combines Nikon imaging technology, style and affordability into an ultra-mini camera body that’s easy to use. Its compact size makes the camera small enough to fit into a user’s pocket, so they can take it with them anywhere, whether spending a day on-the-go or a night out on the town. The new COOLPIX S01’s attractive, beautiful styling screams to be seen and encourages users to carry it everywhere because of its small size. The S01 features a simple home screen and user interface with shortcut menus for quick operation to make it easy to capture incredible images and flattering portraits.


“The new COOLPIX S01 combines a stylish design and legendary Nikon image quality into a compact camera body for those users who love to easily capture stunning images,” said Bo Kajiwara, Vice President of Marketing, Planning and Customer Experience, Nikon Inc. “Incredibly compact, the stylish COOLPIX S01 allows owners to always have a Nikon camera on hand while capturing their memorable moments.”

NIKON’S COMPACT COOLPIX P7700 COMBINES FIRST-CLASS IMAGE QUALITY, TOP-TIER OPTICS AND UNPARALLELED CREATIVE CONTROL

Nikon’s New Flagship COOLPIX Camera Sets the Standard for Performance, Versatility and Functionality for Those Who Expect The Best and Need The Convenience of a Compact  

MELVILLE, N.Y. (August 22, 2012) – For the compact camera user only satisfied with the very best, today Nikon Inc. introduced its new flagship COOLPIX camera, the P7700. This powerful and versatile point-and-shoot camera features a sharp 7.1x zoom NIKKOR ED glass lens with a maximum aperture of f/2 and a 12.2-megapixel CMOS sensor. Conveniently compact and loaded with innovative features and manual controls, the COOLPIX P7700 will capture still images and Full HD 1080p video with stunning sharpness and vivid color, whether used as the ultimate go-to travel camera or D-SLR companion.

 The COOLPIX P7700 is ideal for those looking for a compact camera with high performance and a complete feature set which will allow them to capture high quality still photos and Full HD video. For photographers looking to step up from traditional point-and-shoot cameras to professionals who crave complete creative control, the P7700 offers one of the most comprehensive feature sets available in its class. Featuring a new 12.2-megapixel CMOS sensor, a high-performance NIKKOR lens and full manual control settings, Nikon’s new flagship COOLPIX camera can unleash a photographer’s inner creativity and inspire truly magnificent images.

 “Nikon’s new COOLPIX P7700 pushes the boundaries of traditional point-and-shoot cameras, offering stunning image quality and fast performance along with the freedom to customize every shot,” said Bo Kajiwara, Vice President of Marketing, Planning and Customer Experience, Nikon Inc. “Nikon’s flagship COOLPIX P7700 is a powerful and versatile companion that consistently delivers incredible results in various shooting scenarios.”

 

GREAT IMAGES ARE NOW TRENDING: WITH WI-FI® CONNECTIVITY AND A POWERFUL ANDROID™ PLATFORM, THE NEW NIKON COOLPIX S800c IS THE EASY WAY TO INSTANTLY CAPTURE, CREATE AND SHARE

The New COOLPIX S800c Enhances the User’s Connected Life, Letting Them Instantly Share Great Images From a Device That Includes Features Only a Camera Can Provide with the Ease and Versatility of a Smartphone or Tablet

  MELVILLE, N.Y. (August 22, 2012) – Today, Nikon Inc. announced the innovative COOLPIX S800c, Nikon’s first Wi-Fi compact digital camera to incorporate Nikon’s powerful camera imaging technologies and the boundless capabilities of an Android Operating System (OS). Designed for the always connected individual, the S800c delivers the high picture quality and superior performance expected from a Nikon camera coupled with communication functions and app-based versatility of a smartphone or tablet. The new S800c answers the call for users who need the ability to capture photos and HD video with amazing clarity and color, yet offers a familiar portal to connect to social networks and popular imaging applications through an Android Operating System.

With the introduction of the S800c, beautiful images can now be confidently and quickly shared with friends and family. “With the new COOLPIX S800c, Nikon designed a camera for users looking to capture stunning images and videos with a compact digital camera but also want to share their content with their friends and family in a familiar way,” said Bo Kajiwara, Vice President of Marketing, Planning and Customer Experience, Nikon Inc. “Now users can connect easily and instantly with their social networks through the wireless connection, and take advantage of the vast possibilities of the Android Operating System. The new S800c is truly the easiest way to share amazing images on the spot.”