11/09/2012 Hasselblad is set to launch a new flagship H5D medium format camera series.
Hasselblad's 'next generation' H System
camera will be showcased at the Hasselblad press conference at
photokina, Cologne, Germany (Tuesday Sep 18: 2pm-3pm). The H5D
features a modernized design and a complete new electronic engine to
pave the way for ultimate quality imaging, for print ready JPEG files,
and for a smooth and intuitive user interface. The camera is billed by
the Sweden-based company as 'the latest step in the evolution of the
best high-end camera system in the world'.Aimed at high-end professional users the H5D offers:
- New H System lens: HCD 4.8/24 mm, equivalent to 17 mm on 35 mm DSLR format
- New Macro Converter, for superb close-up performance with wide angle lenses
- RAW + JPEG mode for quick preview and print
- New True Focus II provides unique, accurate focus and Immediate Focus Confirm
- Full access to camera information and image preview on rear in tethered mode
- The largest, brightest viewfinder image on the market
- New larger, more ergonomic buttons and an easier to read display style
- New sealing for improved weather proofing plus new sensor unit safety lock
- Optional battery adapter for standalone operation of digital capture unit
- Ultimate image quality with Hasselblad Natural Color Solution
- A choice of software: Hasselblad Phocus 2.7 and Adobe® Lightroom® 4 both included