Featuring the latest X Series and GFX mirrorless digital cameras, instax instant cameras, printing solutions and photo paper products
Valhalla, N.Y., October 24, 2018 – FUJIFILM North America Corporation will showcase its comprehensive range of new and innovative products at the PhotoPlus International Expo (Booth #537) from October 25 – October 27, 2018 at the Jacob Javits Center in New York City.
At the expo, a variety of products will be
featured including the new rangefinder-style FUJIFILM GFX 50R medium format mirrorless digital camera, FUJIFILM X-T3 mirrorless digital
camera, and newest additions to the XF Lens
lineup. Also on display in the booth will be mockups of the GFX 100 Megapixel concept model and
lenses recently added to the XF and GF Lens Roadmaps. In addition, the new instax SQUARE SQ20, instax SQUARE SQ6 and SQ6 Taylor Swift Edition will be
showcased in the booth, as well as photofinishing products including the GetPix Kiosk and FRONTIER-S DX100 printer, and quality photo paper products
including Fujicolor Crystal Archive
Paper and the newly announced Fujicolor
Crystal Archive Professional Paper Maxima.
The show will feature several Fujifilm-hosted
professional photographer lectures at the booth including speakers who have
trusted their work to X Series and GFX, instax and the DX100 printer. For the
full speaker schedule, please visit www.FujifilmPPE.com.
Touch
and Try the Newest X Series and GFX Mirrorless Cameras, XF and GF Lenses
The new rangefinder-style GFX 50R medium format mirrorless digital camera will be on display at the booth’s camera bar for
guests to touch and try. The GFX 50R features the FUJIFILM G Format 43.8 x
32.9mm sensor with a 51.4MP resolution and high-performance X-Processor Pro
image processing engine to provide outstanding color and tone reproduction. Equipped
with a 0.77x 3.69M-dot organic “OLED” electronic viewfinder, the GFX 50R
achieves accurate focusing despite the large size of the medium format sensor.
This camera offers intuitive handling in a lightweight, rugged and weather-sealed
body to meet the varying needs of photographers.
Also featured will be the FUJIFILM X-T3, the world’s first APS-C mirrorless camera
capable of 4K/60P 10-bit recording to fulfill the performance needs of
professional videographers. The X-T3 features a new, fourth generation 26.1MP
X-Trans CMOS 4 APS-C sensor with no optical low-pass filter, debuts the quad
core X-Processor 4 processor which provides incredible AF accuracy and speed, and
boasts the highest performance in the history of X Series.
The booth will showcase the newest additions
to the XF Lens lineup for guests to try, including the FUJINON XF8-16mmF2.8 R LM WR Lens, an ultra-wide angle
zoom lens capable of providing outstanding edge-to-edge image-resolving
performance, and the FUJINON XF200mmF2 R LM OIS WR Telephoto Lens, the first
super-fast telephoto lens in the XF lens lineup, and its accompanying XF1.4X TC
F2 WR Teleconverter.
The GFX 50R, X-T3, XF8-16mmF2.8 R LM WR and XF200mmF2
R LM OIS WR and other X Series and GFX bodies and lenses will be available to
test for free through our on-site PPE
2018 Loan Program. Visit www.FujifilmPPE.com
or Fujifilm’s Booth #537 to learn more.
Fujifilm will offer a Check and Clean area for X Series and GFX bodies and lenses, free
of charge for existing system owners.
Visit Fujifilm’s Booth #527 for full program details. Guests will also experience
the majesty of large, beautiful fine art
prints that will display images shot on X Series and GFX cameras, and
printed on FUJIFILM photographic papers.
Instant
Fun with the Newest instax Instant Cameras
The Fujifilm booth will feature the new instax SQUARE SQ20 hybrid instant camera, a
sophisticated square format hybrid instant film camera that combines digital
imaging technology with square film prints. The SQ20 is equipped with a digital
image sensor and digital image processing technology to offer users the ability
to select their favorite images to print, and even edit and apply various
filters. Available in matte
black and glossy beige, the SQ20 offers new and enhanced features never before
seen in the instax line of instant cameras, including the new motion mode, time
shift collage function and sequence filter. The camera also features a selfie
mirror, built in timer and special shooting modes such as double exposure, bulb
exposure and split mode for even more creative possibilities.
The instax SQUARE SQ6 square format analogue instant camera will
be showcased at the booth, including the SQ6
Taylor Swift Edition, and stylish, newly announced colors – Ruby Red and
Aqua Blue. The SQ6 is equipped with various
features that allow users to be creative, including auto exposure control,
three color filters that fit over the flash in orange, purple and green, and a
selfie mode. The SQ6 also offers three unique modes – double exposure mode,
macro mode and landscape mode – to ensure capture of any moment in an instant.
A Variety of Printing Solutions and Paper
Products on Display
Visitors
to the Fujifilm booth will see printing solutions including the GetPix Kiosk, a low cost platform for photo printing from
mobile devices. The GetPix Kiosk’s ease of use provides an excellent way for people
to print images from smartphones, allowing them to display and share special
captured memories. Offering a flexible
In addition to the above
printing solutions, Fujifilm will also showcase its Fujicolor Crystal Archive Papers, a family of traditional silver
halide color papers, designed to produce the long lasting high quality color
prints expected by professional photographers and their clients both for
display and albums. Fujifilm will introduce a new and unique product for
professional photographers, Fujicolor
Crystal Archive Professional Paper Maxima. This silver halide color paper
is designed for the professional print world, appropriate for creating high-end
photography work to be displayed in galleries, or to showcase photography as
art pieces. Fujicolor Crystal Archive Professional Paper Maxima features high
D-Max for deep blacks and expanded color gamut, as well as improved image
stability for longer life.
For more information,
please visit www.fujifilmusa.com/
About Fujifilm
FUJIFILM North America Corporation, a
marketing subsidiary of FUJIFILM Holdings America Corporation consists of
five operating divisions and one subsidiary company. The Imaging Division
provides consumer and commercial photographic products and services,
including: instant cameras and film,
photographic paper; digital printing equipment, along with service and support;
personalized photo products; film; and one-time-use cameras; and also markets
motion picture archival film and on-set color management solutions to the
motion picture, broadcast and production industries. The Electronic Imaging
Division markets consumer digital cameras, and the Graphic Systems Division
supplies products and services to the graphic printing industry, including
offset plates and supplies, digital printing equipment and large format
printers and ink. The Optical Devices Division provides optical lenses for the
broadcast, cinematography, closed circuit television, videography and
industrial markets, and also markets binoculars. The Industrial Division and
Corporate New Business Development Division deliver products derived from
Fujifilm core technologies. FUJIFILM Canada Inc. sells and markets a range of
Fujifilm products and services. For more information, please visit www.fujifilmusa.com/
FUJIFILM
Holdings Corporation, Tokyo, Japan, brings innovative solutions to a broad
range of global industries by leveraging its depth of knowledge and fundamental
technologies derived from photographic film. Its proprietary core technologies
contribute to the fields of healthcare, graphic systems, highly functional
materials, optical devices, digital imaging and document products. These
products and services are based on its extensive portfolio of chemical,
mechanical, optical, electronic and imaging technologies. For the year ended
March 31, 2018, the company had global revenues of $23.0 billion, at an
exchange rate of 106 yen to the dollar. Fujifilm is committed to responsible
environmental stewardship and good corporate citizenship. For more information,
please visit: www.fujifilmholdings.com.
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