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Thursday, August 30, 2018

NEW NIKON D3500

 THE NEW NIKON D3500: CAPTURE AND SHARE YOUR TREASURED MOMENTS WITH THE LIGHTEST, FRIENDLIEST NIKON DSLR YET

The Redesigned Nikon D3500 is the Most Portable Entry-Level Nikon DSLR Ever and the Easiest Way to Capture the Moments that Matter Most

MELVILLE, NY (AUGUST 30, 2018) – Today, Nikon unveiled the new Nikon D3500, a compact, entry-level DSLR that makes capturing the world easier and more convenient than ever. The 24.2-megapixel D3500 features an updated CMOS image sensor and Nikon EXPEED image processor to capture sharp details and vivid colors, and is packed with easy-to-use features that help first-time DSLR users start capturing better photos and video right away.


“The Nikon D3500 is ideal for consumers who are looking to easily capture the kinds of images that their smartphone simply cannot match, and share them seamlessly with family and friends,” said Jay Vannatter, Executive Vice President, Nikon Inc. “The D3500 reaffirms our commitment to releasing convenient DX-format DSLR options for those just discovering photography.”

Tuesday, August 28, 2018

Thursday, August 23, 2018

New Nikon Z Mount Mirrorless System

Nikon Introduces the New Nikon Z Mount System, and Releases Two Full-Frame Mirrorless Cameras: the Nikon Z 7 and Nikon Z 6

Melville, NY – Nikon Inc. is pleased to announce the release of the full-frame (Nikon FX–format) Nikon Z 7 and Nikon Z 6 mirrorless cameras, as well as NIKKOR Z lenses, featuring a new, larger-diameter mount to enable the next generation of ultimate optical performance.

Mirrorless Reinvented
The new Nikon Z mount system is comprised of mirrorless cameras and compatible NIKKOR Z lenses and accessories. This system has been realized through the pursuit of a new dimension in optical performance. It has inherited Nikon’s tradition of quality, superior imaging technology, intuitive operability and high reliability, all innovated from its digital SLR cameras.

At the heart of the Z mount system is the new, larger-diameter mount, which unlocks further possibilities of lens design. The Z mount system will offer a variety of high-performance lenses, including the fastest lens in Nikon history, with f/0.951. Additionally, the new mount adapter will enable compatibility with NIKKOR F mount lenses, adding to the range of choices for photographers.

The letter “Z” represents the culmination of Nikon’s relentless pursuit of ultimate optical performance, and a bridge to a new chapter. It is about redefining possibilities to provide image makers with tools to pursue greater creativity.

Nikon will expand the value of mirrorless cameras through the pursuit of a new dimension in optical performance, and by upholding Nikon’s tradition of quality while responding to the evolution of imaging technology. By providing image makers with stimulating new products, Nikon will continue to lead imaging culture.

Friday, August 17, 2018

New Hasselblad Adapter Available

HASSELBLAD XV LENS ADAPTER EXPANDS CAPABILITIES OF MEDIUM FORMAT MIRRORLESS PHOTOGRAPHY, LINKING THE FUTURE TO THE PAST
Hasselblad bridges its legacy and future with the new XV Lens Adapter, providing compatibility for the X1D-50c mirrorless medium format camera to the large range of V System lenses.

Hasselblad’s iconic V System of cameras and lenses are closely linked to the heritage of many professional image makers. With the new XV Lens Adapter, Hasselblad extends the X1D-50c to the full line of C, CB, CF, CFI, CFE, F and FE lenses; each lens functions solely with the use of the X1D-50c’s electronic shutter feature. With over sixty lenses with focal lengths from 30 to 500mm in the V System, the XV Lens Adapter represents expansion of the X System and capabilities of the world’s most compact digital medium format camera.

The sleek new adapter joins Hasselblad’s other available lenses and accessories for the X System of cameras. Currently, five native XCD Lenses from 21mm to 120mm are available along with support of Hasselblad’s HC/HCD and XPan Lenses.

The XV Lens Adapter is available now for purchase with a MSRP of €199 / $249 / £179 /JPY¥29,000 (excl. VAT) / CNY¥2499 (incl. VAT).

ABOUT HASSELBLAD
Founded in 1941, Hasselblad is the leading manufacturer of medium format cameras and lenses. Made in Sweden, Hasselblad cameras are renowned for their iconic ergonomic design, uncompromising image quality and Swedish craftsmanship. For over half a century Hasselblad cameras have captured some of the world’s most iconic images – including the first landing on the moon - and helped shape the way we look at the world through genuine photographic artistry. Trusted by NASA and used by the greatest photographers in the world, Hasselblad continues to create products with uncompromising image quality that inspire.

Wednesday, August 1, 2018

Think Tank Photo and MindShift Gear Announce Merger

Combined company will drive premium camera bag innovation




Think Tank Photo Inc. (“Think Tank”) and MindShift Gear LLC (“MindShift”), innovators in premium camera bag design, today announced the merger of the two companies, creating an integrated product suite for professional and advanced photographers. The merger is effective today, and the companies have immediately combined their business operations.

The combined company will be privately held and operate under the Think Tank brand. MindShift will continue as a distinct product line for outdoor photography bags and accessories. Doug Murdoch, Think Tank's founder, president, and lead designer, will continue as Chairman of the Board and president of the combined company. Corporate headquarters will remain in Santa Rosa, CA.

Monday, July 30, 2018

Primera Introduces Impressa ® IP60 Digital Color Photo Printer


New IP60 with inkjet technology offers extensive benefits over dye-sublimation including faster printing, higher resolution, low cost per print and more.

PLYMOUTH, MN, USA – Primera Technology, Inc., a leading manufacturer of digital color printers, today announced its Impressa IP60 Digital Color Photo Printer (“IP60”).

IP60 is a professional-grade color photo printer designed for heavy-duty use. It was designed specifically for applications including photo booths and event photography, photo studios, cruise ships, tourist attractions, holiday photos, amusement parks, family entertainment centers, location-based entertainment venues such as zip lines and ATV rides, night clubs and bars, retail photo finishing and more.

Monday, July 16, 2018

Hands On with the Shimoda Design Explore 60

 It's a photography backpack, but it is also so much more.


There has been a glaring hole in camera backpack offerings for those that want or need to be out for more than a day with camera gear, camping, sleeping rough, or whatnot. The problem of how to carry both photography equipment and camping (or other) gear requires sacrificing space or convenience for one side or the other. The Shimoda Design Explore 60 goes a long way towards solving this need to compromise with it’s secure modular system for carrying camera gear, ample space for non-camera gear, and internal frame and a strapping system that replicates regular (non-camera, made for hiking/camping) backpacks.

Explore 60, photo from
Shimoda Designs website
In other words, it can do it all.

The modular system, or core units, used in the Shimoda bags increases the versatility of the line by several degrees over having a pre-determined sized and shaped compartment for cameras and lenses. Details of the modular options available can be found on the company website, www.shimodadesigns.com so they will not be rehashed here. They have several different components that will work with multiple configurations to fit a wide assortment of gear and needs. The website also provides all specs on their entire product line. Instead, this review will focus on the user experience with the product, overall impressions, good points, and points that could use improving.

The Shimoda line of camera backpacks and cases is so jam-packed with features it would take all day to cover a comprehensive list of them all.  But each detail, down to accessory strap buckles, was designed thoughtfully, with ruggedness, durability, and versatility in mind.

Tuesday, July 10, 2018

The Superzoom COOLPIX P1000 Offers an Astounding 125x Zoom to Capture Your World and Beyond

With its Impressive NIKKOR 24-3000mm Equivalent Optical Zoom Lens and Advanced Shooting Controls, the New COOLPIX P1000 Brings Creative Possibilities Closer Than Ever
July 10, 2018
MELVILLE, NY – Today, Nikon Inc. announced the COOLPIX P1000, the new undisputed powerhouse of superzooms. With an incredible 125X optical zoom (24-3000mm equivalent) powered by high performance NIKKOR optics; the P1000 is the ideal companion camera for birding, sports, wildlife and celestial-photographers seeking superior performance from extreme distances. Beyond its incredible zoom range, the versatile 16-megapixel COOLPIX P1000 captures 4K UHD video and offers a myriad of manual controls, as well as user-friendly functions including built-in Wi-Fi1 and Bluetooth2connectivity, letting photographers of all levels explore and share their creativity. 
“The COOLPIX P1000 is the first of its kind for a compact digital camera,” said Jay Vannatter, Executive Vice President, Nikon Inc. “It raises the bar for superzoom cameras and is a testament to our commitment to delivering innovative tools that offer creative freedom to capture and allow users to share their unique visions of the world.”  
Powerful Optics go the Distance
The COOLPIX P1000 incorporates state-of-the-art NIKKOR technology, designed with ED and Super ED lens elements, boasts the world’s most powerful3 125X optical zoom lens (24-3000mm f/2.8-8) and 250X Dynamic Fine Zoom4, equivalent to a staggering 6000mm from macro to extreme distances. This powerful zoom range gives the P1000 the versatility to chronicle an adventure filled vacation, capture a favorite ballplayer from the top tier of a stadium or fill the frame with celestial objects like the moon, that normally only a telescope could reach.

Monday, July 9, 2018

NIKON INC. ANNOUNCES RECIPIENTS OF WOMEN PHOTOGRAPH + NIKON GRANTS

Nikon to Award $25,000 to Support Talented Photojournalists, from Around the World, Working on Documentary Photography Projects


MELVILLE, NY (July 9, 2018) – Nikon Inc. is pleased to announce the five recipients of the 2018 Women Photograph + Nikon Grant. The Grant, a continuation of Nikon’s ongoing support for the next generation of visual storytellers, is a collaboration with Women Photograph to help elevate the voices of female and non-binary photojournalists.

“As a brand, Nikon is committed to empowering photographers to tell impactful stories through compelling photography and videos,” said Lisa Baxt, Associate General Manager, Communications, Nikon Inc. “Each of these five talented individuals have a powerful visual voice, and we are proud to lend our support and help them continue to share their stories with the world.”

Nikon Inc. partnered with Women Photograph to identify five emerging and accomplished female and non-binary photographers and award each with a $5,000 USD grant to support their documentary projects and elevate their voices within the photojournalism community.

Wednesday, June 27, 2018

Sony Introduces the Long-Awaited 400mm F2.8 G Master™ Prime Lens

SAN DIEGO, June 27, 2018  

Sony – a worldwide leader in digital imaging and the world's largest image sensor manufacturer – has today announced the highly anticipated FE 400mm F2.8 GM OSS large aperture super-telephoto prime lens (model SEL400F28GM).


The product of extensive research and testing, Sony's new FE 400mm F2.8 GM OSS lens is the first large aperture super-telephoto prime to join the E-mount lineup. This exciting new lens produces brilliant image quality with extraordinary focusing speed and precision, while also boasting the lightest weight in its classi and an extremely balanced design. It's the ideal choice for professional sports, wildlife and nature photographers, and a perfect complement to Sony's extensive lineup of high-speed E-mount bodies including α9, α7R III and more.


"We're extremely excited and proud to officially introduce the new 400mm F2.8 G Master prime lens," said Neal Manowitz, Vice President of digital imaging at Sony Electronics. "The latest in our flagship series of G Master Lenses, this new lens offers exceptional image quality and an innovative lightweight design that will give professionals a level of flexibility with a 400mm lens unlike anything they've ever experienced. Combined with the unmatched shooting speeds and autofocus capabilities of our full-frame E-mount cameras, it will allow them to capture and create in ways that were never before possible."

Saturday, May 5, 2018

Introducing Shimoda Designs Adventure Bag System

After a Wildly Successful Kickstarter Launch, the Shimoda Adventure Camera Bag System is Now Available at Retail.




May 4, 2018: Today marks the U.S. launch of Shimoda, the next evolution of the adventure camera bag: an all new system containing 40L and 60L sized backpacks with Modular Core Units, multiple Accessory Cases and a Carry-On Roller. Designed as a reaction to the pain, fatigue and suffering that results from carrying camera gear through the most extreme mountain terrain, Shimoda bags have the flexibility to adjust to changing photo and survival gear needs inside the bag, and to changing weather conditions on the outside. Every component of the Shimoda system is designed and built for serious adventure photographers and their friends explore more.

Shimoda is partnering with Tenba, who brings 40 years of uncompromising manufacturing experience along with MAC Group, the global photo and video products distributor.

"We had an amazing Kickstarter launch where we funded on day one. Our community of ambassadors and supporters has been incredibly supportive and vocal. The excitement for what we have created is palpable and we can’t wait to share the Shimoda system with the world."
Ian Millar, Shimoda Founder

Thursday, May 3, 2018

Sigma Announces Special Mother’s Day Promotions on Award-Winning Art Lenses

All I want for Mothers' Day is obedience, a clean house, and undying gratitude and respect.  But I'll take a lens if I can't get that.  So Sigma is coming through for all us with some great rebates just in time to help the mom-tographer in your life celebrate in style.

Ronkonkoma, NY – May 3, 2018 – Sigma Corporation of America, a leading still photo and cinema lens, camera, flash and accessory manufacturer, today announced a special Mother’s Day promotion, offering incredible savings on its award-winning Art lens line. Beginning May 3, 2018and running through May 14, 2018, anyone looking to treat the mother in their life, or even themselves, to a gift that will help capture life’s precious moments can save up to $100.00 USD on some of Sigma’s most sought-after Art lenses.

Sigma’s award-winning Global Vision Art lenses are defined by their edge-to-edge, uncompromising optical performance and image quality. Superb, handcrafted optics are individually tested in Sigma’s manufacturing facility in Aizu, Japan, giving professional and enthusiast photographers alike the tools to capture life’s milestones with beauty and elegance. The coveted Art line of wide-angle, standard and telephoto prime and zoom lenses are perfect for shooting graceful portraits, natural wonders, sweeping landscapes, poised architecture and much more with outstanding sharpness and clarity, achieving dreamy, ethereal bokeh for up-close subjects and incredible detail in wide-angle shots. For moms who want to preserve life’s iconic moments, a Sigma Art lens is the perfect gift to help create those lasting memories.

Friday, April 13, 2018

New Photography Daypack from MindShift Gear


This new Pack has the ability to hold up to 2 gripped DSLR's with up to 3 zooms and a 13in laptop along with personal gear. All this comes with easy back-panel access and nicely padded waist and shoulder straps make this an ideal pack to look into for the hiking photographer.

Full release and specs:

MindShift Gear’s BackLight 18L Outdoor Photography Daypack Offers Added Comfort and Quick Rear-Panel Access


SANTA ROSA, CALIF – MindShift Gear announces the release of an 18-liter version of its popular BackLight series, the BackLight® 18L rear-panel backpack. This smaller version offers a lightweight daypack that enables photographers to access gear without taking off the backpack. They can change lenses or just snap a quick photo simply by rotating the bag to the front while the waist belt is still secured. Rear-panel access also adds security when traveling since camera gear is protected from behind.

This back-panel access allows photographers to work out of the bag without getting the harness dirty, wet, muddy, or icy. It features dedicated compartments that fit up to a 13” laptop and a full-size tablet. As a daypack, its front pockets total 5 liters in personal gear carry for a day’s outing, such as extra layers, a light jacket, food, and more. It is available in two colors, Charcoal and Woodland Green, and meets most international and U.S. airline carry-on requirements.


This new backpack holds a variety of camera kits:

Tuesday, April 10, 2018

Introducing MindShift Gear's Exposure Line of Shoulder Bags


MindShift Gear’s “Exposure” Shoulder Bags Offer the Ultimate in Durability and Weather Protection for Outdoor Photographers

SANTA ROSA, CALIF – There is no such thing as bad weather, only bad gear. MindShift Gear’s new Exposure shoulder bags are storm-resistant carrying solutions for the active photographer in virtually any outdoor environment. Built with high performance waterproof sailcloth panels, strategically placed storm flaps, water-repellent DWR fabric, and a sturdy Tarpaulin bottom; the Exposure protects camera gear from the elements and withstands the rigors of adventure photography. And, with its cross-body stabilizer strap, the Exposure moves with you while you’re active or is removable for more causal environments. A waterproof rain cover is included when it’s time to put the camera away and hunker down.

Exposure shoulder bags come in two models, the Exposure 13 and the Exposure 15, and in two colors, Black and Solar Flare. The Exposure 13 fits a 13” laptop; the Exposure 15 fits 15” laptops. A 10” tablet fits in zippered pocket.

“We believe it is time for outdoor photographers to have the optimal level of weather protection and durability in a shoulder bag,” said Doug Murdoch, MindShift Gear’s CEO and lead designer. “The X-Pac™ technology we employed is a four-layer laminated waterproof sailcloth material.

It is abrasion resistant and the C6DWR coating meets current environmental concerns and regulations.

Saturday, April 7, 2018

Hands on with the Savage LED Light Wand



Nothing but love for this super versatile, super nifty studio lighting product.

The LED Light Wand, a new lighting product by Savage Universal (producers of those wonderful paper backdrop rolls), fulfills so many lighting needs it is difficult to know where to begin.  As the packaging and website states, it is "great for fill lighting, macro photography and product photography." But it's usefulness goes far beyond that.

Studio portrait using the
LED Light Wand as sole light source
Cell phone (iPhone) portrait using the
LED Light Wand
As a portrait light, the lightweight design bring maneuverability, allowing quick and easy placement and adjustment to get just the right effect.  As a single light, it is bright enough to pull off dramatically lit portrait on it's own.  Moreover, the always-on LEDs do not heat up, keeping the subject comfortable.  Additionally, the always-on function of this light, allows for quality studio-appearance portraits with only a cell-phone camera.

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