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Wednesday, September 22, 2010

Photokina: Nikon D7000 DSLR and more


Nikon has announced the new Nikon D7000, a new D-SLR camera that sits between the Nikon D300S and Nikon D90 on Nikon’s current line of D-SLR cameras. Also, Nikon announced the new AF-S NIKKOR 35mm f/1.4, the AF-S NIKKOR 200mm f/2 VR, and the versatile new SB-700 Speedlight.

Highlights Include:

Nikon D7000:

· 16.2 megapixel CMOS sensor

· 39 point AF system

· 2016 pixel RGB sensor/ Scene Recognition system

· 6 fps for 100 frame burst

· 1080p (24 fps) / 720p (24 or 30 fps) HD video

· Full time AF with video and live view

· ISO 100-6400, expandable to 25,600

· Magnesium alloy top and rear for durability

· Accepts AF and AF-S lenses

· Dual SD card slots

· Sits between the Nikon D300S and Nikon D90 (both cameras remain on the line) on Nikon’s current line of D-SLR cameras

· $1199 body only, $1499 with 18-105mm VR lens / Available in mid October


Also launching:

· AF-S 200mm f/2G ED VR II - $5999.95

· AF-S 35mm f/1.4G -$1799.95

· SB-700 Speedlight - $329.95

Specs after the Jump



EVOLUTION OF THE REVOLUTIONARY: THE NIKON D7000 D-SLR IS THE PREEMINENT DIGITAL CAMERA FOR DEMANDING PHOTO ENTHUSIASTS



The D7000 Offers Creative Freedom with Advanced Features Such as a New 16.2-Megapixel DX-Format CMOS Sensor, Six FPS Shooting, 39-Point AF System and 1080p HD Movie with Full Time Autofocus



MELVILLE, N.Y. (September 15, 2010) – Nikon Inc. today introduced the new D7000 digital SLR camera designed to fulfill the needs of passionate photographers who demand exceptional performance, reliability, and unprecedented levels of control and versatility in a compact form factor. Engineered as an ideal balance of durability and functionality, the D7000 D-SLR features a multitude of new enhancements and updated Nikon technologies, which results in stunning photos and amazing full HD (High Definition) movies.



Continuing the tradition of innovative technology that began with the revolutionary D90, the first D-SLR to capture HD movie, the D7000 features a new 16.2-megapixel CMOS sensor with low-light ability never before seen in a DX-format (APS-C) camera. The new EXPEED 2 TM image-processing engine fuels the enhanced performance of the D7000 along with a new 39-point AF system and groundbreaking new 2,016 pixel RGB 3D Matrix Metering System to deliver amazing image quality in a variety of shooting conditions. Additionally, the D7000 D-SLR provides full 1080p HD movie capability with full-time auto focus (AF), enabling users to capture their world with both striking still and moving images.



“The D7000 D-SLR creates a new class of Nikon camera by delivering exceptional quality, control and an innovative feature set; this is a camera that enables D-SLR users to achieve a true expression of their creative vision, while concentrating primarily on image quality above all else,” said Lisa Osorio, general manager of marketing at Nikon Inc. “When you combine the innovation of the agile D7000 with the exceptional and robust line of NIKKOR lenses and accessories, the potential for D-SLR photographers and filmmakers is limitless.”



Unparalleled Performance From Unrivaled Technologies

With its new 16.2-megapixel CMOS image sensor and Nikon’s new EXPEED 2 image processing system, the D7000 D-SLR delivers superior image quality with low noise. The EXPEED 2 image-processing engine combined with a 14-bit Analog / Digital conversion brings a new level of even tonal gradations while managing color, contrast, exposure, and noise resulting in brilliant image quality. EXPEED 2 also manages the D7000’s speedy 50-millisecond shutter response, blazing AF speed and rapid six frame-per-second (fps) burst speed for up to 100 images.

The D7000 D-SLR features an all-new 39-point AF System, which includes nine center cross-type sensors that operate with more than 60 NIKKOR lenses. The 39 points in the new Multi-CAM 4800DX AF module work together to provide superior subject acquisition and fast tracking capabilities, allowing photographers to confidently capture a player stealing third from the sideline to fast-moving wildlife. Additionally, photographers can activate dynamic or single point AF, configurable in combinations of 9, 21 or 39 or a 21-point ring to match a variety of shooting styles and situations. Photographers can activate 3D tracking, which continuously follows moving subjects within the 39 AF points, highlighting the activated AF point in the viewfinder.



Utilizing Nikon’s exclusive Scene Recognition System, the camera analyzes subject information from a database containing more than 30,000 images to optimize focus, exposure and white balance. To assist in creating amazing imagery, the Scene Recognition System reads data from a groundbreaking 2,016-pixel 3D Color Matrix Meter RGB sensor that examines the scene’s brightness and color data then optimizes the camera’s performance prior to the actual exposure. Another revolutionary Nikon first, this system interprets scene data for improved control of light metering and i-TTL flash output. Additionally this new sensor allows for a new “Ambient” white balance setting which can be activated to allow warm rendering in Automatic White Balance.

Nikon Continues the Low-Light Fight

The D7000 D-SLR continues Nikon’s tradition of providing photographers the confidence to shoot in low-light, knowing they will capture high quality low-noise images. The camera’s native ISO range of 100-6400 affords the versatility to photograph in challenging lighting conditions, such as when indoors or in the evening. The ISO range can be expanded to a Hi-2 setting of 25,600, which was previously found only in Nikon FX-format territory. The resolution of the camera renders a pixel size of 4.78 µm, which allows more light to be gathered, resulting in a correctly exposed image that has less noise and finer grain.

Full 1080p HD Movies with Advanced Video Features

Building upon the popular D90 D-SLR, the Nikon D7000 captures breathtaking full 1080p HD movies with full-time autofocus and manual exposure control. To keep critical HD focus, users can choose to engage a variety of AF functions, including face priority to track up to 35 human faces, subject-tracking and normal or wide-area autofocus.



Advanced movie features also allow exposure adjustment on the fly while recording. The D7000 D-SLR offers variable frame rates and resolutions, and can record 1080p at a cinema-like 24 fps, or a web-friendly 720p at either 24 or 30 fps for up to 20 minutes per clip. Once recorded, users are able to edit and trim video clips in the camera to save time in post production. Whether utilizing a wireless or hot shoe mounted microphone, sound can be recorded via the stereo microphone input for professional audio results.



To further simplify movie shooting, Live View is activated by a single dedicated switch, and HD video recording is achieved by pressing a single button. The D7000 D-SLR also incorporates a built-in HDMI output CEC compliant (Consumer Electronic Control) that allows users to connect it to a HDTV and playback with most HDTV remote controls.



By adding versatile NIKKOR lenses to the equation, photographers can create a variety of photo perspectives to video such as isolating subjects with a shallow depth of field, and recording in low-light conditions. Combining the D7000 D-SLR with NIKKOR lenses also delivers the sharpness essential for HD video, and Nikon’s innovative Vibration Reduction (VR) II technology helps to eliminate the effects of camera shake.



No Compromise: Enhanced Build Quality, Durability and Usability

The compact design is lightweight enough for a full days use, but has a reassuring heft that hints at Nikon’s reputation for reliability. The durable camera body consists of a magnesium-alloy top and rear covers and a 150,000 cycle-rated shutter system. Additionally, the D7000 D-SLR is dust and moisture sealed and features Nikon’s dust reduction system to remove image-degrading particles from the image sensor. Among the well laid out ergonomics, users will immediately notice a new Mode Dial that eschews traditional Scene Mode icons for more advanced manual functions and two user-defined settings (U1, U2) to adapt to a users shooting style on the fly. Placed under the control wheel is a Release Mode dial, which allows access the burst modes, timer, or the Quiet Shutter, to soften the cameras operation when shooting in sensitive environments such as a ceremonies or nature.



When framing lush landscapes or tight telephoto shots from afar, users will appreciate the large, bright glass pentaprism optical viewfinder has approximately 100% frame coverage and approximately 0.94x magnification. The three-inch, 921,000-dot super-density LCD monitor with 170-degree viewing delivers bright, crisp image playback and precise Live View and movie shooting.

The D7000 D-SLR features twin SD card slots with SD, SDHC, SDXC memory card compatibility that offers several recording options including designating separate NEF (RAW) JPEG and movie files. The built-in
i-TTL Speedlight flash offers coverage for lenses as wide as 16mm and has Wireless Commander support so users can choose how to light their subjects. The D7000 was designed to provide maximum performance with minimized power usage and also employs a new EN-EL15 battery which enables up to 1050 shots when fully charged.

Nikon Technologies That Empower and Inspire
The D7000 D-SLR contains many features aimed at empowering the user with creative freedom including the ability to process RAW images directly in the camera, and add in special effects using the retouch menu. Among the many editing options are color filters, distortion control for a fisheye effect, perspective control for a miniature effect, or a new color sketch filter that creates a sketch-styled image. As always, manipulated images are saved as copies while the original is retained.

The Picture Control system also allows the choice for Standard, Neutral, Vivid, Monochrome, Portrait, or Landscape settings to apply a personal look and feel to their pictures, and it’s versatile Scene Modes let them choose from Portrait, Landscape, Child, Sports, Close-up or Night Portrait for stunning results even in challenging conditions.

Price and Availability
The D7000 D-SLR camera will be available throughout the United States beginning mid-October 2010 at an MSRP* of $1199.95 for body only and $1499.95 for body and lens outfit that includes the AF-S DX Zoom-NIKKOR 18-105mm f/3.5-5.6G ED VR lens. For more information, please visit www.nikonusa.com.

About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. For more information, dial (800) NIKON-UX or visit http://www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.

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*MSRP (Manufacturer's Suggested Retail Price) listed only as a suggestion. Actual prices are set by dealers and are subject to change at any time





Nikon D7000 D-SLR Specifications



Type


Single-lens reflex digital camera

Lens mount


Nikon F mount (with AF coupling and AF contacts)

Image sensor


23.6 x 15.6 mm CMOS sensor, 16.2 million effective pixels

Shutter speed




1/8,000 to 30 s in steps of 1/3 or 1/2 EV, bulb, time (requires optional Remote Control “ML-L3”), X250

Image size (pixels)


• 4,928 x 3,262 [L] • 3,696 x 2,448 [M] • 2,464 x 1,632 [S]

File format


1) NEF(RAW), 2)JPEG, 3)NEF(RAW)+JPEG

Media


SD (Secure Digital) memory cards, SDHC- and SDXC-compliant

Frame advance rate


1 to 5 fps (CL), 6 fps (CH)

ISO sensitivity


ISO 100 to 6400, can be set up to approx. 2 EV (Hi-2, ISO 25,600 equivalent) above ISO 6400; auto ISO sensitivity control available

Movie Specifications


Frame size (pixels) and frame rate:
[NTSC] 1,920 x 1,080; 24p • 1,280 x 720; 30p • 1,280 x 720; 24p • 640 x 424; 30p
[PAL] 1,920 x 1,080; 24p • 1,280 x 720;25p • 1,280 x 720;24p • 640 x 424; 25p
Maximum Recording Time:Approx.20 min.
File format/Video compression: MOV, H.264/MPEG-4
Audio recording device: Built-in monaural or external stereo microphone

Monitor


3-in., approx. 921k-dot, TFT LCD with brightness adjustment

Eyepoint / Diopter


19.5 mm (-1.0 m-1)/ -3 to +1 m-1

Flash sync speed


X = 1/250 s; synchronizes with shutter at 1/320 s or slower (flash range drops at speeds

between 1/250 and 1/320 s)

Release mode S (single frame), CL (continuous low speed)

Nikon Creative Lighting System


Advanced Wireless Lighting supported with built-in flash, SB-900, SB-800, SB-700 or

SU-800 as commander and SB-900, SB-800, SB-700, SB-600 or SB-R200 as remotes;

(CLS) Auto FP high-speed sync and modeling illumination supported with all CLS-compatible flash units except SB-400; Flash Color Information Communication and FV lock supported with all CLS-compatible flash units

Power source


Battery; One rechargeable Li-ion battery EN-EL15
AC adapter(optional);EH-5a AC adapter; requires EP-5B power connector

Dimensions (approx.)


5.2 X 4.2 X 3 inches (W x H x D)

Weight (approx.)


1 lbs. 8.4 ounces without battery, memory card, or body cap, 1 lbs. 11.5 ounces with battery and memory card but without body cap

Major supplied accessories


Rechargeable Li-ion battery EN-EL15, Battery charger MH-25, Camera strap AN-DC1, USB cable, Audio video cable, ViewNX 2 CD-ROM

Photokina: Sigma SD1 DSLR

Sigma Corporation announces Sigma SD1 flagship digital SLR camera with 46-MP resolution

Company also announces addition of two lenses with OS capabilities at Photokina 2010

Ronkonkoma, NY, Sept. 21, 2010 – Sigma Corporation of America (www.sigmaphoto.com), a leading researcher, developer, manufacturer and service provider of some of the world's most impressive lines of lenses, cameras and flashes, today announced the new Sigma SD1 Digital SLR Camera, Sigma’s flagship digital SLR model, along with two upgraded lenses and two new electronic flashes, at Photokina 2010 in Cologne, Germany.

The Sigma SD1 incorporates a 46-megapixel (4,800x3,200x3 layers) 24x16mm APS-C X3 direct image sensor, offering more megapixels than any other DSLR currently on the market.



In addition, the Sigma SD1 incorporates “TRUE (Three-layer Responsive Ultimate Engine) II” image processing engine which, in combination with the 46-MP sensor, ensures that high resolution images are processed quickly with high definition and a smooth and subtle graduation of color. The new magnesium alloy makes this camera lightweight and nice to handle.



“We are extremely excited to announce the Sigma SD1 digital SLR camera, which offers photographers unrivaled image quality and represents a breakthrough in image sensor technology,” said Mark Amir-Hamzeh, general manager of Sigma Corporation of America. “The Sigma SD1 offers photographers full RGB color capture and sharper images than conventional image sensors, with a three-dimensional effect.”



Sigma is offering weather-resistance for the first time. The Sigma SD1 and the two new lenses are the first Sigma products to feature a weather-resistant design, offering protection from dust and water entering the camera and lenses.



Sigma also announced the new Sigma APO 120-300mm F2.8 EX DG OS HSM which is the successor to the APO 120-300mm F2.8 EX DG HSM introduced in July 2005. This new version offers Sigma’s OS (Optical Stabilization) technology making handheld photography for this extended focal length possible. The latest optical design includes FLD glass and is weather-resistant.; all still in a compact size.



The new Sigma APO MACRO 150mm F2.8 EX DG OS HSM, a large aperture medium telephoto macro lens and the successor to the APO MACRO 150mm F2.8 EX DG HSM introduced in October 2004, incorporates Sigma’s Optical Stabilization function offering the use of shutter speeds approximately 4 stops slower than would be otherwise possible. The weather-resistant feature is for convenient outdoor use. The size remains compact.



Sigma also announced the new Electronic Flash EF-610 DG ST, which is designed to work with the latest TTL auto exposure systems of all popular digital and film SLR cameras. Also announced was the new Electronic Flash EF-610 DG SUPER, offering illumination that covers a focal length from 24mm to 105mm.



Here is a closer look at Sigma’s new products announced at Photokina:



Sigma SD1



The Sigma SD1 is Sigma’s flagship digital SLR model, adopting a lightweight yet solid magnesium alloy for its body and O-ring sealing connections to make a weather-resistant design throughout for use in harsh conditions. The Sigma SD1 incorporates a 24x16mm APS-C X3 direct image sensor and dual “TRUE (Three-layer Responsive Ultimate Engine) II” image processing engines. The direct image sensor featured in the SD1 captures all primary RGB colors at each and every pixel location, ensuring the capture of full and complete color. Using three silicon-embedded layers of photo detectors, stacked vertically to take advantage of silicon’s ability to absorb red, green and blue light at different respective depths, it efficiently reproduces color more accurately, and offers sharper resolution, pixel for pixel, than any conventional image sensor. Since color moiré is not generated, the use of a low-pass filter is not required, meaning light and color, generated by the 46-megapixel APS-C X3 direct image sensor is captured with a three-dimensional feel.



The unique image processing algorithm of the dual TRUE II image processing engine provides high resolution power and reproduces high definition images with richly graduated tones. The SD1 adopts the TYPE 1 CF Card, and is compatible with the UDMA enabling fast processing of large amounts of data. The autofocus system features an 11 point shifted twin cross type sensor, which improves AF accuracy. The SD1 features a 3.0 inch TFT color monitor. This 460,000 pixel resolution LDC monitor benefits from a wide viewing angle, making it easy to check focusing and composition. The SD1 can be used with over 40 Sigma lenses such as ultra-wide, ultra-telephoto, macro and fisheye. The Sigma SD1 is scheduled to be available for shipment in February 2011.

For more information about the Sigma SD1 digital SLR, visit www.sigma-sd.com/SD1





Sigma APO 120-300mm F2.8 EX DG OS HSM

This large aperture zoom lens features Sigma’s OS (Optical Stabilization) function and weather-resistant design throughout for use in harsh conditions. One SLD and two FLD glass elements are used for maximum correction of chromatic aberrations. The super multi-layer lens coating reduces flare and ghosting, and the lens design incorporates an inner focusing and inner zooming system to ensure sharp images throughout the entire zoom range. Improved optical performance provides excellent correction of sagittal coma flare, and ensures ultra-high resolution, comparable to a fixed focal length lens. The OS function offers the use of shutter speeds approximately four stops slower than would otherwise be possible. This system enables hand held tele-photography. Incorporation of HSM (Hyper Sonic Motor) ensures quiet and high speed AF, while allowing full-time manual focus override. The addition of the optional APO TELE CONVERTER produces an ultra telephoto zoom lens with AF.



Sigma APO MACRO 150mm F2.8 EX DG OS HSM



The Sigma APO MACRO 150mm F2.8 EX DG OS HSM is a large aperture medium telephoto macro lens which incorporates Sigma’s original Optical Stabilizer function. The successor to the APO MACRO 150mm F2.8 EX DG HSM, introduced to the market in October 2004, offers the latest optical design technology and weather-resistance throughout for use in harsh conditions. A floating focusing system moves two different lens groups in the optical path to different positions. This system compensates for astigmatic aberration and spherical aberration and provides extremely high optical performance from infinity to 1:1 Macro. Three SLD (Special Low Dispersion) glass elements provide excellent correction of all types of aberrations and the Super Multi-Layer Coating reduces flare and ghosting. This lens has superior peripheral brightness and provides sharp and high contrast images even at the maximum apertures. Equipped with Sigma’s own proprietary OS (Optical Stabilizer) function, this lens offers the use of shutter speeds approximately four stops slower than would otherwise be possible. The HSM (Hyper Sonic Motor) ensures quiet and high speed autofocus as well as full-time manual focus capability. This lens has a rounded nine-blade diaphragm creating a smooth blur to the out-of-focus areas of the image. It is also possible to use this lens with Sigma’s optional APO Tele Converters.





Electronic Flash EF-610 DG SUPER



The EF-610 DG SUPER features a powerful Guide Number of 61/m (200/ft) and is designed to work with the latest TTL auto exposure systems of all popular digital and film SLR cameras. The autozoom function automatically sets the optimum illumination angle in accordance with the lens’ focal length in a range from 24mm to 105mm. When the built-in Wide Panel is used, the flash can cover an angle of 17mm. For bounce flash, the flashgun head can be tilted up by 90 degrees, to the left by 180 degrees, or to the right by 90 degrees. It can also be tilted down by 7 degrees allowing ease of use for close-up photography. Among the advanced features of this flash is a modeling flash function, multi-pulse flash, TTL wireless flash, FP (high speed) flash, rear-curtain Synchro flash and manual flash model, which allows the photographer to set the flash power level by up to eight stops. The Auto Power-Off function automatically shuts off the LCD panel to help save battery power. When the flashgun is fully-charged, a confirmation ‘ready’ light will be emitted.



Sigma Electronic Flash EF-610 DG ST



The Sigma Electronic Flash EF-610 DG ST features a powerful Guide Number of 61 and is designed to work with the latest auto exposure systems of all popular digital and film SLR cameras. It features TTL automatic flash exposure control for easy operation. The autozoom function automatically sets the optimum illumination angle in accordance with the lens’ focal length in a range from 24mm to 105mm. When the built-in Wide Panel is used, the flash can cover the angle of 17mm. For bounce flash, the flashgun head can be tilted up by 90 degrees, to the left by 180 degrees, or to the right by 90 degrees. It can also be tilted down by 7 degrees allowing ease of use for close-up photography. In addition to automatic mode, the flashgun features a manual flash mode, making it possible to set the flash power to full or 1/16. When the flashgun is fully charged, a confirmation ‘ready’ light will be emitted and the flash exposure level can be checked through the camera’s viewfinder. Other features incorporated into this flashgun include the Auto Power-Off function to help save battery power.





About Sigma Corporation
For nearly 50 years, Sigma Corporation’s expertise and innovation has driven the company’s core philosophy of “knowledge, plus experience, plus imagination,” with an emphasis on producing high-quality, high-performance photographic technology at moderate prices. This family-owned organization is the largest, independent SLR lens manufacturer in the world, producing more than 50 lenses that are compatible with most manufacturers, including Sigma, Canon, Sony, Nikon, Olympus and Pentax. Sigma Corporation also produces digital SLR cameras and high-definition digital compact cameras. The company is headquartered in Japan, with offices strategically located throughout Europe, Asia and North America. For information, please visit www.sigmaphoto.com

Photokina: HP Designjet Z6200 Photo Printer

HP Designjet Z6200 Photo Printer sets new market standard with high-quality output, high speeds

COLOGNE, Germany, Sept. 21, 2010 – Today at Photokina 2010, HP announced the HP Designjet Z6200 Photo Printer series with HP Vivid Photo Inks, delivering high-quality output and the highest speeds of large-format printers in its price class.(1)

Designed for photo labs, digital print shops, advertising agencies, design firms and commercial printers, the HP Designjet Z6200 Photo Printer series delivers photo-quality prints with a resolution of 2,400 dots per image (dpi) and versatility for indoor applications from line drawings to photographic output to signage. It is also 50 percent faster than its predecessor, the HP Designjet Z6100 Printer, with speeds up to 1,500 square feet per hour.




The new HP Vivid Photo Inks offer improved scratch resistance, gloss levels and gloss uniformity and a wider color gamut with deeper blacks than previous HP inks. The printer’s 8-ink printing system also features HP Chromatic Red ink, which enables up to 88 percent PANTONE® coverage,(2) and greater ink efficiency with the ability to print the same output using up to 44 percent less ink than preceding HP technologies.

HP’s next-generation printing technology allows our customers to quickly evolve their businesses with new product and service offerings that scale alongside their clients’ changing needs,” said Santiago Morera, vice president and general manager, Designjet Large-format Printing Solutions, Imaging and Printing Group, HP. “To meet those needs, the HP Designjet Z6200 Photo Printer is a true workhorse, delivering high speed and productivity on every application, including those that demand the best quality.”

Imagic uses HP Designjet Z6200 Photo Printer for high-quality Earhart exhibit

Imagic, a beta customer for the HP Designjet Z6200 Photo Printer, is a leader in the design, production and installation of fleet and transit graphics with headquarters in Burbank, Calif. Using the new device, Imagic recently produced a high-visibility exhibition of 65 unpublished photographs of aviator Amelia Earhart. The photos, which were recently discovered by an archivist at Matson Navigation Co., were taken of Earhart during a two-week vacation to Hawaii in 1934, after which she became the first person to fly solo back to California, and during her last trip to Hawaii in March 1937.

“The HP Designjet Z6200 Photo Printer was the perfect choice for the production of the Amelia Earhart exhibit because it allowed us to produce high-quality, neutral black-and-white and sepia prints with an exceptional grayscale and high speeds,” said Paul Elmi, owner, Imagic. “We were pleased with the noticeable increase in productivity provided by the HP Designjet Z6200 Photo Printer as well as the increased control over ink limiting and saturation, which is extremely useful when producing backlit displays or prints with skin tones and shadows, like the Earhart project.”

The black-and-white and sepia-toned exhibition of prints up to 60 x 80 inches is currently on display at the historic Royal Hawaiian hotel in Waikiki Beach, Hawaii. In addition to the large-format canvas prints, Imagic also produced eight 30 x 40-inch boards on photo gloss paper to create a timeline of Earhart’s accomplishments.

HP Designjet at Photokina 2010

HP will showcase the HP Designjet Z6200 Photo Printer series at Photokina 2010, in Cologne, Germany, Sept. 21 - 26 in the HP stand in Hall 4.1. HP will also demonstrate the new Large Format Photo Negative application produced on the HP Designjet Z3200 Photo Printer and tagged with ARTtrust. The Large Format Photo Negative media profile is now available for download to the HP Designjet Z3200 Photo Printer here.

The HP stand will feature the HP Designjet Z5200 PostScript® Printer, a simple, affordable device for copy shops, quick-printing firms and other small commercial print businesses interested in entering the large-format market. Also on display will be the HP Designjet L25500 Printer, featuring HP Latex Printing Technologies and delivering unrivaled versatility(3) for a variety of outdoor and indoor large-format applications.

The HP Designjet Z6200 Photo Printer series is expected to be available worldwide on Nov. 1. The price for the 42-inch model is $8,995 and for the 60-inch model is $15,995.(4)

More information on the new HP Designjet Z6200 Photo Printer series and HP activities at Photokina 2010 is available at www.hp.com/go/designjet, on Twitter at www.twitter.com/hpgraphicarts and on Facebook at www.facebook.com/HPdesigners.

About HP

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP (NYSE: HPQ) is available at http://www.hp.com/.

(1) Based on published manufacturer specifications as of June 2010.

(2) Eighty-eight percent coverage of PANTONE MATCHING SYSTEM® and PANTONE GOE® systems, based on HP internal testing (PANTONE® certification of HP results pending).

(3) The HP Designjet L25500 Printer produces an extremely broad range of both outdoor and indoor applications from a single device, which surpasses the number of different applications that traditional eco-solvent printers or water-based printers can produce.

(4) Estimated U.S. street prices. Actual prices may vary.

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